Marketing professional with a passion for cosmetic science, skincare ingredients, and helping the beauty industry innovate through education and technology.
Texture is one of the biggest parts of how a cosmetic formula is experienced. A product can have strong actives, but if the texture does not feel right, consumers notice.
Hair care formulators are always looking for conditioning ingredients that can deliver softness, manageability, and a smooth after-feel without weighing the hair down.
Modern skincare and personal care formulas are often expected to feel lightweight, silky, and non-greasy while still delivering a polished sensory experience.
Preservation is one of the most important parts of cosmetic formulation. A formula needs to look good and feel good, but it also needs to stay stable and protected throughout its shelf life.
Glutathione has become an increasingly interesting ingredient in skincare, especially for formulas centered around antioxidant support, skin radiance, and brightening-focused benefits. On CM Studio+ Marketplace, SpecKare® GSH is listed with the INCI name Glutathione.
Retinoid-inspired skincare continues to be one of the strongest categories in beauty. Consumers are looking for formulas that help improve the appearance of fine lines, uneven tone, texture, dullness, and acne-prone skin.
Panthenol is one of the most widely used ingredients in both skincare and haircare because of its versatility. Also known as Provitamin B5, panthenol is commonly used in formulas focused on moisturizing, soothing, conditioning, and barrier support.
Copper peptides continue to be a major area of interest in skincare and haircare formulation.
Collagen continues to be one of the most recognizable ingredients in beauty. Consumers associate it with smoother-looking skin, hydration, bounce, and a more youthful-looking appearance.
Eye care remains one of the most important categories in skincare. Consumers are constantly looking for products that help improve the look of tired eyes, puffiness, under-eye bags, and dullness around the eye area.
